Friday Digital Roundup
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Thursday 21st November 2024
Why You Definitely Need A Social Media Plan Even If You Think You’ve Got It Covered!
Planning your social media is kind of a big deal.
According to Data Rerportal, more than 4.5 billion people are now on social media – that’s 400 million more than it was this time last year. If you haven’t taken your business to social media, WHY NOT?
It’s an untapped resource for promotion, starting conversations, advertising, lead generating, and more!
If you’re ready to go, stop. You need a plan first. But why?
Why You Definitely Need A Social Media Plan Even If You Think You’ve Got It Covered!
You need a social media plan because…
It helps to prevent mistakes
If your content is already planned out and scheduled in advance, the chance of a mistake will be lessened – or you’ve given yourself enough time to fix the mistakes before it’s too late!
It keeps your posts consistent
I know we bang on about this all the time, but planning ensures that your social media stays consistent. No one wants to follow someone that posts twenty times in one day, but at the same time, they won’t want to follow a once-a-monther either.
It saves time
Getting everything together to create a content calendar takes time, yes, but having your posts scheduled and ready to go for the next week or even month, greatly reduces the time you spend posting each day. It also eradicates that “staring at a blank screen trying to figure out what to post” feeling – so you’ve got more time to spend focusing on your core business!
It helps you stay on top of the dates that matter
Social media day themed campaigns are an easy way to elevate your brand and promote your work – by planning ahead and creating special themed content, you can demonstrate that you care about the key dates that matter to your followers (and potential customers).
If you’re struggling to get yourself and your social media plan organised, get in touch. We can help!
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